Mitt Romney's new iPhone app--A Better Amercia

Someone on the Romney campaign forgot to use their spell checker. From Gizmodo.com:

Mitt Romney's new iPhone app, With Mitt, "lets you customize photos with a variety of Mitt-inspired artistic frames." Slogans like "Believe in America," "Obama Isn't Working," and "I'm a Mom for Mitt" are just a few of the Mitt-tastic phrases that can be slapped on your iPhone photos, proudly pronouncing your support of the GOP candidate. If only he was equally as concerned with supporting our great nation. Much to the delighted displeasure of Twitter, one particular frame option betrays Romney's secret agenda working toward bettering a place known as Amercia. Yes, that's A-M-E-R-C-I-A.

A Tumblr page, Amercia is with Mitt, is ripping into this Romney campaign gaffe. Which brings me to the question of is this really how to run a presidential campaign? This is a gaffe goes beyond clumsy and enters into the realm of stupidity. I can see a programmer creating this application, and making this error. But this error should have been caught by higher level supervisors and managers, and quickly corrected before being placed on the net. This WaPo article states that the Romney campaign "submitted a corrected version of the app to Apple," telling me the campaign created the application itself. And they performed no proofreading of the final product. Stupid mistakes like this tell me that either the Romney campaign cannot find qualified people to produce these applications, or maybe the campaign just does not care and is going through the motions here.